Vision

“To be the most respected and successful designer,
manufacturer & retailer of the finest jewelry.”

Values

  • Passion for customers & their delight
  • Leadership by Example
  • Uncompromising Integrity & Transparency
  • Fairness
  • Pursuit of excellence
  • Trust and respect for individuals
  • Achievement and contribution
  • Results through teamwork
  • Speed and agility
  • Meaningful innovation
  • Passion for customers & their delight
  • Leadership by Example
  • Uncompromising Integrity & Transparency
  • Fairness
  • Pursuit of excellence
  • Trust and respect for individuals
  • Achievement and contribution
  • Results through teamwork
  • Speed and agility
  • Meaningful innovation

Directors' Profile

Shri Arvindbhai Bechardas Soni is a visionary whose wisdom is helping the organization grow and achieve new milestones. He has helped construct a robust framework and laid a strong foundation that continues to flourish. With an experience of over 58 years, he steers and directs AB Jewels towards success.

With over 30 years of experience in marketing, Shri Manojbhai Soni is a seasoned professional who is well-versed with the latest market trends. He is passionate about customer relationship management. His wide-pool of knowledge in the field helps the company prosper.

Shri Vijaybhai Soni has an experience of 28 years and is passionate about the use of technology which has been critical for the swift growth of AB Jewels. He heads the production and is responsible for stringent quality checks at all levels of the organization.

4 Floors Of Exquisite Jewelry Collection